Best CRM & Sales Tools for Social Media Managers in 2025

Your tech stack defines your competitive edge. As a social media manager, you need tools that match your pace and budget. Here are our top picks from the CRM & Sales category.

Our Top Picks

1. Zendesk

A leading customer service software and sales CRM. It provides support tickets, a knowledge base, and omnichannel messag

Best for: helpdesk, ticketing, customer service

Website: Zendesk

2. Attio

A next-generation CRM that adapts to your data and workflows. Features real-time syncing, customizable objects, powerful

Best for: crm, modern, customizable

Website: Attio

3. Zoho CRM

A powerful customer relationship management platform that helps businesses of all sizes manage their sales, marketing, a

Best for: crm, sales, marketing automation

Website: Zoho CRM

4. Apollo.io

An all-in-one sales intelligence and engagement platform with a database of 250M+ contacts. It offers prospecting, email

Best for: sales, prospecting, crm

Website: Apollo.io

5. Folk CRM

A lightweight CRM for managing personal and professional relationships. Syncs with email, LinkedIn, and social profiles

Best for: crm, lightweight, relationships

Website: Folk CRM

6. Unify

An AI-powered go-to-market platform that combines prospecting, enrichment, and outreach in one tool. Find leads, enrich

Best for: sales, prospecting, ai

Website: Unify

7. Salesforce

A leading cloud-based Customer Relationship Management (CRM) platform that provides customer service and marketing autom

Best for: crm, enterprise, cloud

Website: Salesforce

8. HubSpot CRM

A free CRM that helps you organize, track, and nurture your leads and customers. It is part of HubSpot's broader platfor

Best for: free crm, sales, lead management

Website: HubSpot CRM

What Social Media Managers Should Look For

As a social media manager, prioritize:

• Ease of use — you can't waste time on a steep learning curve
• Value — look for generous free tiers or affordable plans
• Integration — the tool should fit your existing workflow
• Reliability — uptime and support matter when deadlines loom

FAQ

What's the best crm & sales tool for social media managers?

For most social media managers, Zendesk is a strong starting point. However, your specific needs may vary.

Are these tools free?

Most offer free tiers or trials. Check each tool's website for current pricing details.

Conclusion

The AI tool space evolves daily — Creative Tool Hub helps you stay ahead.